Category: Public Relations

Google Analytics and Me

Before this fall, I had never heard of personal branding. This changed drastically ever since I became an Advertising and Public Relations major at Grand Valley. Personal branding is crucial in this field, as knowing your brand and selling your brand to build your network is a huge part of APR. For me, my personal … Continue reading Google Analytics and Me

Networking – Healthcare PR

As an Advertising and Public Relations major at Grand Valley State University, all I ever here is network, network, network. The importance of networking is emphasized in all of my CAP classes. According to Merriam-Webster dictionary, the definition of networking is "the exchange of information or services among individuals, groups, or institutions; specifically:┬áthe cultivation of … Continue reading Networking – Healthcare PR